Has spent 40 years exploring Southern Africa! UK born, Alexandra grew up in South Africa and Botswana, studied zoology at the University of Cape Town and worked in conservation in Namibia before moving into international IT consulting.  Over the years, Alexandra returned often to the region, drawn to the vast game reserves of the drier northern areas of South Africa.

Inspired by the benefit of sustainable tourism, she set up Alexandra’s Africa in 2012 and works with local partners, suppliers and guides to showcase this beautiful region in a responsible way. Alexandra is a keen photographer and many of her own images are featured here. She runs the company from her base in Hampshire, UK.

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Alexandra In Africa


A former Springbok Ironman triathlete and director of Trisport SA and Tridiving SA, Sonja has been a close friend of Alexandra’s for over 30 years and very much part of all the early exploration and planning for Alexandra’s Africa.  South Africa based, Sonja is an advanced PADI Open Water dive instructor and when not underwater, heads up our international marketing department.

Sonja Otto Open Water SCUBA instructors certificate
Sonja Head Shot


An experienced Africa documentary videographer. Ronel has produced a number of the evocative moving image videos on this website.  South Africa based, Ronel is often the first smiling face that our guests will see on arrival in Johannesburg and with Sonja, supports the delivery of our safaris.

Ronel Head Shot


UK based Jonathan grew up in Pietermaritzburg, South Africa, and regularly visited the game reserves of KwaZulu-Natal throughout his childhood and teenage years. After obtaining a Master of Arts degree in English Literature from the University of KwaZulu-Natal, he lived in Taiwan for eight years, where he worked as an English teacher. Jonathan lives in Bournemouth, where he works as a freelance writer and a novelist.  He still regularly visits his beloved KwaZulu-Natal to immerse himself in the beauty of the wilds there.  Jonathan is one of our Guest Bloggers!  His writing style is refreshing authentic, earthy and pithy, with inconspicuous passion.


Mo is another of our amazing South Africans (from the Cape) on the team. A long term resident in the UK – Mo understands both SA and UK cultures and geographies well. Mo launched and ran a very successful home decor and restaurant business in the Cape in South Africa, featuring many of her own paintings and artworks, prior to moving to the UK.  Mo is another New Forest (Hampshire, UK) based team member. Mo is part of our marketing team responsible for marketing strategy and planning.
Mo Headshot - About Us

In addition we are supported locally in South Africa by a host of amazing and responsible lodge managers and owners, cultural benefactors and in the UK by a small team of talented content creators and some of the friendliest customer service agents in the UK!

Alexandra's Africa Team Photo

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